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This magician-of-a-treatment instantly hydrates, softens, and amps up your pale strands by neutralizing those trace minerals that lead to dullness and yellowing. Nothing heavy, nothing greasy…just on-tone, crystal-clear perfection here.
Here’s Why You’ll Love It
-Instantly hydrates bleached, double-processed, or high-lifted blonde hair
-Adds softness and shine
-Keeps hair polished and bright
-Neutralizes chlorine and removes trace minerals to detox hair
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Cruelty Free . Hair Mask . Joico
DEFY DAMAGE PROTECTIVE MASQUE FOR BOND STRENGTHENING & COLOR LONGEVITY
$28.00This powerful at-home treatment goes deep to infuse hair with a brilliant, bond-strengthening defense system. The result? Less breakage, more protection from heat styling; and hair has instant softness and shine…the kind you can see and feel on contact.
Here’s Why You’ll Love It
-Helps to rebuild broken hair bonds
-Deeply replenishes hair without weighing it down
-See results after the very first use
-Proactively builds hair’s resistance to damage
-Leaves hair soft, shiny and healthy-looking
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Cruelty Free . Hair Gel Mask . Hair Mask . Hair Treatment . Joico
HYDRASPLASH GELÉE MASQUE FOR FINE/MEDIUM, DRY HAIR
$27.00A unique gelée treatment, powerful enough to create a wave of healthy hydration without overpowering delicate strands. Hydrating Gelée Masque is the ultimate, light weight, thirst-quencher for fine, dry, parched hair.
Here’s Why You’ll Love It
-HydraSplash gives fine-to-medium hair the hydration it needs and nourishes strands with a gentle touch.
-24-hour hydration*
-Hair looks replenished, shiny, and healthy after just one use
-Won’t weigh hair down
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YouthLock Treatment Masque helps give falling hair the brush- off, big-time shine, and lively bounce in a single, nourishing application.
Here’s Why You’ll Love It
-Leaves hair feeling nourished
-Softens dry, brittle hair without weighing it down
-Boosts shine
-Reduces frizz
-Reduces hair fall***
-Hair’s healthy appearance is dramatically improved
***Due to breakage from brushing on damaged hair vs. a non-conditioning shampoo